Wine Training

The UK's largest network of WSET-approved wine educators

Local Wine School is a professional wine education network with centres at over 40 locations across the country.

Established in 1999, the group is now the UK's largest network of WSET-approved wine educators, and is trusted to deliver by some of the best-known and well-respected names in the hospitality industry.

A detailed knowledge of soil types and winemaking is not necessary to sell wine – but a little knowledge can generate confidence and enthusiasm which has a major impact on sales.

We are independent, we don't sell wine, we are full-time professional educators – we don't do anything else.

We can guide you through the choice of wine training available from Introductory to Advanced Levels, including WSET Courses from Level 1 to Level 3, as well as bespoke training designed to suit your needs.

WSET qualifications are now a 'must have' for anybody seriously considering a career in a wine related industry and our WSET-accredited tutors have some of the highest pass rates in the country.

If you can answer yes to any of these six questions - we also know that we can help you!

1. Do you sell more wine from the low-value end of your range than you would like?
2. Would you like your staff to have confidence in recommending wines to match your food?
3. Do you find your customers increasingly know more about wine than your own staff?
4. Do you have to train new staff who have limited experience selling wine?
5. Are your staff keen to acquire formal qualifications?
6. Do you feel you need to offer career support to attract and retain the best quality staff?

World Class Wine Training

Whatever the business, good product knowledge is essential for effective selling – nowhere more so than in the wine and hospitality sectors, where the risk of the customer being better informed than the sales person is growing as consumers' wine knowledge increases. (We know, because we are helping to grow that knowledge!).

Simply put – staff at all levels can be better at what they do by knowing more about their product. And few products are as varied and complex as wine...

A detailed knowledge of soil types and winemaking is not necessary to sell wine – but a little knowledge can generate confidence and enthusiasm which has a major impact on sales.

For more information please email info@localwineschool.com